Social networking is exploding, and financial advisors are part of the trend. Today’s session of the Financial Crisis Webinar Series featured John Comer, a marketing coach to advisors, who spoke about how advisors can use LinkedIn to identify and build relationships with new prospects. Over 550 advisors registered for the session. View Replay Comer_Presentation Slides
Compliance Issues Posed By Linkedin, Twitter, Blogging, & Social Networking
When an IA rep uses Twitter to send a link to an article at Money.com to clients and prospects “following” him, is that communication subject to SEC advertising rules? How about when a registered rep does the same thing?
And how about if you” tweet” about a blog you posted? Can you even write a blog? And what about allowing commenting on your blog? Is that allowed?
Does posting a “recommendation” by a client on your Linkedin profile constitute a testimonial and, thus, violate SEC rules? What if clients don’t recommend you as a financial advisor but just opine on your character or integrity?
Blogs, Linkedin, Twitter, and other social networking websites are incredibly exciting marketing mediums. But before you dive in, you must know the compliance rules you face.
In this session, you’ll get straight answers from MarketCounsel, one of the country's leading business and regulatory compliance consulting firms.
CFP attendees eligible for one CE credit.
Register now Presentation slides (.PDF) Presentation slides (.PPS)
See Replays Of All Financial Crisis Webinars And Schedule Of Upcoming Sessions