At today's session of the Financial Crisis Webinar Series, Howie Jacobson, PhD, author of AdWords For Dummies, and one of the nation’s preeminent experts on using Google to promote your business, provided key tips that advisors should follow to build and manage a successful Google AdWords campaign.

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Increasing Your Firm's Operational Efficiency
The current economic malaise is making it hard on businesses to remain profitable. Financial advisors are feeling the pinch in reduced fees on assets under management. But you can get through this recession if you adapt. You need keep your expenses in check, without cutting key revenue builders that are integral to your business. You need to make your firm more efficient.
On April 24, at the Financial Crisis Webinar Series, Peter Kaplan, CEO of Financial Productivity Group, and Bruce Moulton, Principal of Moulton Strategic Partners, will show you how.
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